DURATIONOct 2024 – Dec 2024 (Development) · Mar 2025 – Present (Exhibition)
TEAM SIZE10
LENGTH30–60 sec
FORM32 × 27 × 24 in plush controller paired with a screen
ROLEInstallation Artist, Art Direction Support, Exhibition Coordinator
GENREAlt.ctrl Game, Party Game, Casual Arcade, Social Play Installation, Humor Game
01

Overview

Pet together, score together

How to Pet Your Cat is a short alt.ctrl experience that turns a large plush cat into a shared physical controller. Players gather around the installation, pet the cat together, and respond to the game on screen in a playful burst of social interaction.

Players petting the plush cat controller together
LIVE PLAYPlayers interacting with the shared plush controller.
02

Marketing for Print

Preparing the game for exhibition

I adapted the team's existing artwork into print-ready marketing materials for the GDC exhibition, adjusting the assets for physical production while preserving the original visual direction.

Printed How to Pet Your Cat instruction graphic
INSTRUCTIONArtwork by Shunran Shen · Print adaptation by Rowena Chen
How to Pet Your Cat printed promotional poster
POSTEROriginal artwork by Yangyi · Print adaptation by Rowena Chen
03

Exhibition at GDC

From setup to live play

The installation paired the oversized plush controller with a screen and exhibition signage. On the floor, it became a gathering point where players could immediately understand the physical interaction and join in together.

Setting up the How to Pet Your Cat booth at GDC
SETUPPreparing the installation on the exhibition floor.
Player using the How to Pet Your Cat plush controller at GDC
AT GDCThe complete installation in use on the exhibition floor.
Player reacting while playing How to Pet Your Cat
How to Pet Your Cat team at GDC
TEAM AT GDCThe How to Pet Your Cat team with the installation.
NEXT PROJECT
Alibi
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